The big news in Windsor’s merchandising program is the redesign of our Economy Display Program. With input from several members of the sales staff, we’ve created a new display to meet the needs of smaller distributors and two-step customers. The display utilizes black melamine to create a strong visual presence in the retail setting. This dark color will also disguise scuffs and typical wear and tear that displays often endure. It will be more lightweight, more portable and allow product to be easily replaced. Most notably, this display has been value-engineered to be the most affordable merchandising option Windsor has ever offered.
The display components will be in inventoried at our WDM facility, while displays will be assembled and products installed and finished in Windsor’s WDM sample department. This process will shorten the production time.
Decals will be applied directly to the melamine. Product Signs will be attached to each side of the display and an Option & Accessory Board will be applied below the window on each side of the display. A header sign has been designed to grab the attention of the consumer and draw them to the display.
Contact your Regional Sales Manager for details and pricing.